Fashion Gives Back, new online platform for fashion and lifestyle influencers to raise awareness and funds for global social causes, chose BrazilFoundation to be the benefiting non-profit organization at its pre-launch event in Cannes.


BrazilFoundation in Cannes was a dinner for 80 guests held on Saturday May 19th 2012 at the enchanted Villa L’Abri in the midst of Cannes Film Festival.

Masters of Ceremonies Matheus Mazzafera and Luisa Moraes welcomed guests who enjoyed a show by Daniel Jobim followed by a fashion show produced by Melissa Lee Batsel and styled by Catherine Baba.

Among guests in attendance were Mr. André de Montigny, Honorary Consul of Brazil in Monaco and his wife Luciana, Paulo Coelho, the former Prime Minister of Pakistan Shaukat Aziz Omar, Paula Lavigne, Carime Lobo, Lucrezia Buti, Ilda Santiago, Marcos Marin, Karim Ainouz and Adriana Jardel. DJ Julio Santo Mario Domingo led the dance floor.

Founded by Melissa Lee Batsel and Omar Amanat, Fashion Gives Back, will be an online social and cultural crossroads of thought leaders in fashion, film, music, art, design, brands and global philanthropic organizations.  The company is headquartered in New York and will launch its website in Fall 2012.

The BrazilFoundation in Cannes was presented by Fashion Gives Back with key support of the event’s Sponsors: Guns N’Roses and Team Brazil, and the Media Sponsor Vogue Brazil.

Photo Gallery

Photos by Cobra Snake and BrazilFoundation